Marketing for consumer products and ecommerce

Brands and platforms that help people choose and buy everyday products.

What marketing in consumer products and ecommerce demands

TODO: three or four things that make marketing in consumer products and ecommerce different from other industries, in your own words.

TODO: how you adapt the work for consumer products and ecommerce: the channels that matter most, the proof buyers need, the rules to respect.

SEO, AEO and GEO
0 to 148 non-brand queries in Google's top 10 (5+ impressions), July to September 2026 See the case
AI workflow automation
An AI article pipeline that drafts, builds and checks each page, with my edit and sign-off before anything publishes. See the case
AI assistants and chatbots
R3 Bot, a marketing assistant in Slack: the team asks in plain English and gets finished work back in the same thread. See the case
Marketing analytics and optimization
One tracking setup across 7 ad and analytics tools, confirmed on all 17 live pages, now showing TikTok as the site's top traffic source. See the case
Content strategy and production
A topical map, an 825-keyword bank and 65 new articles since July, each inside the brand's approved claims list. See the case
Growth and product marketing
Pixels, conversion tags and tracking verified live across Meta, TikTok, Bing and Google Ads before any spend went out. See the case
Web design and development
A journal redesign with category navigation, and URL rules built into every page-creation script. See the case
Brand, PR and events
We do the research, so you don't have to See the case
AI image production
AI lays out each carousel in one of eight locked Figma templates, checks it, and posts it for approval in Slack. See the case
AI video production
Word-level forced alignment syncs every on-screen element to the voiceover See the case

R3
Google clicks 5.9x in three months
Consumer products and ecommerce. 2026 to now.
SEO, AEO and GEO, AI workflow automation, AI assistants and chatbots, Marketing analytics and optimization, Content strategy and production, Growth and product marketing, Web design and development, Brand, PR and events, AI image production, AI video production
Seya Health
0 to 148 non-brand queries in Google's top 10
Consumer products and ecommerce. 2026 to now.
SEO, AEO and GEO, AI workflow automation, Marketing analytics and optimization, Content strategy and production, Growth and product marketing, Web design and development, AI image production, AI video production